Strategic Communications Planning & Development

Strategic communication planning and development are essential for effectively reaching and engaging an organization’s target audience. It involves a comprehensive and systematic approach to create and deliver messages that align with an organization's goals and resonate with its target audience.

By following a structured process, organizations can ensure their messages are clear, consistent, and aligned with their overall goals, leading to more successful communication outcomes.

Strategic communication planning involves: ​

• Situational Analysis

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• Setting Objectives

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• Identifying Target Audiences

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• Message Development

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• Choosing Appropriate Communication Channels

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• Developing Tactics and Action Plans

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• Implementation

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• Monitoring and Evaluation

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• Feedback and Adjustment

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• Documentation and Reporting

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​​​​This approach is what we use as a blueprint to assist business and organizational leaders in executing plans of action, setting tones, engagement that proactively, and appropriately captures the right audience. 

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The various modes of strategic communication planning that we include are...

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Audio/Visual Production        Copy Writing & Editing       Graphic Design & Brand Creation     

 Marketing     Media Communication & Training       Outreach & Community Engagement   

 Social media Marketing​              Speech Writing        

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